As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase productivity, and bring about
Read MoreHere’s the skinny: email marketing has come a long way in just the past few years. But with all the fancy new functionality brands are using, a well-w
Read MoreJust about anyone can start a business … but what does it take to run a successful business? Through my personal experience, I’ve found that running a
Read MoreLearn how to build professional relationships that don't just open doors — but blow them wide open. Building strong professional relationships is your
Read MoreTeam black or team green? Earlier this year, HBO launched an incredibly moving ad for the new season of its hit series “House of the Dragon.” It featu
Read MoreA writer at heart, Meghan Keaney Anderson has centered her career around content creation. So, when pivoting her career into the world of generative A
Read MoreSometimes, it feels like Instagram looks different every time I open the app—IGVT is long gone, and Reels and Shopping tools are now front and center.
Read MoreKeyword research has remained a constant in a rapidly changing search landscape. If you’re an inbound marketer looking to optimize your website, under
Read MoreIt's been an interesting year in the marketing world. Advancements in AI and constant changes in Google's algorithm have all but turned the industry o
Read MoreMarketing is undergoing some major changes at the hands of AI. When I last looked for a full-time content writing job in early 2022, I found a few rol
Read MoreIn late 2023, I collaborated with an organization to increase its visibility and donations. We created straightforward yet emotionally charged videos
Read MoreIt's been an interesting year in the marketing world. Advancements in AI and constant changes in Google's algorithm have all but turned the industry o
Read MoreIf I was reading a post about request for proposals (RFP), I’d want to get to the point … and fast. And that’s coming from me, a former marketing cons
Read MoreLike a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it? These are th
Read MoreChpter was accepted into two accelerator programs before closing this pre-seed deal. Chpter, a Kenyan e-commerce startup launched by co-founders of Y
Read MoreThe pivot table is one of Microsoft Excel’s most powerful — and intimidating — functions. Pivot tables can help you summarize and make sense of large
Read MoreLearning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a profe
Read MoreEven if you’re brand new to brand voice, you already know exactly what it is. I promise. Think of a few of your favorite brands, and consider why they
Read MoreAmpersand, a Rwandan electric motorcycle manufacturer, has raised a $2 million Series A extension to expand to other East African countries. It brings
Read MoreExperimentation is central to making evidence-based decisions, and this is where A/B testing has always shined. But with the advent of AI, we now have
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