Digital Trends - Content Krush

August 8, 2025042

The definition of a buyer persona [in under 100 words]

Marketing is a paradoxical undertaking: We create campaigns for the masses, but those messages are only ever experienced on the individual level. How

August 7, 2025069

How to scale your hypergrowth marketing team from 5 to 25 people using this template

In times of chaos, marketing team structure is often overlooked, but for companies in hypergrowth, this can be a recipe for disaster. The lean marketi

August 7, 2025077

YouTube, newsletters, and X — the AI workflows that will help you dominate them all

Let‘s be honest: if you’re running a business focused on AI tools and you‘re not using AI to grow that business, you’re missing the point entirely. I'

August 6, 2025073

16 best practices for email design, according to an email marketing consultant

Email design is a mix of art and science. You can have the best email body copy ever written, but if your design and layout don’t support it, it can s

August 5, 2025061

Marketing without the cringe: Jayde Powell on Gen Z audiences

I am “just threw out my back while turning to adjust my seatbelt” years old, so I was especially excited to talk to Jayde Powell, who’s made a name fo

August 5, 2025072

Leon Kiptum, fintech executive who believed in people and purpose, dies at 44

When Leon Kiptum left his role at Flutterwave in June, his goodbye post on LinkedIn didn’t read like the end of a chapter; it felt like a gentle turni

August 5, 2025060

Update: DigiTax gets technically approved to expand into Nigeria

DigiTax, a pan-African e-invoicing firm, has secured technical approval from Nigeria’s Federal Inland Revenue Service (FIRS) to serve as an Access Poi

August 4, 2025073

How to reduce marketing tool sprawl without losing the functionality you need

Marketing teams today are drowning in software. The 2024 Marketing Technology Landscape revealed a staggering 14,106 martech products available, repre

August 2, 2025075

LemFi CEO shares origin story and lessons for founders at Pitch2Win

At the fifth edition of Pitch2Win on July 30, a yearly event where aspiring entrepreneurs showcase their ideas and learn from industry experts, Ridwan

August 2, 2025085

“I didn’t know if Tix had a future. But I knew I wanted to survive”: Day 1 to 1000 of Tix

If you’ve ever bought a ticket to an event in Nigeria, chances are that the ticket was purchased on Tix, a 6-year-old company that has grown to become

August 2, 2025089

Lagos to Tokyo: Global startup lessons from Iyin Aboyeji and Akio Tanaka

At the fifth edition of Pitch2Win on July 30, Iyin Aboyeji, founding partner at Future Africa, and Akio Tanaka, founding partner of Headline Asia, a g

August 1, 2025072

How to add HTML embed codes to your website [quick tip]

As a digital marketing consultant, I spend a lot of time promoting website content on social media. But what about promoting your social presence via

July 31, 2025074

How I grew my Substack by 7,000% in less than 3 years without burning out

The newsletter platform and social media site, Substack, has become one of the hottest spaces for online creators—and now brands and celebrities are j

conde-nast-marketing-leader-shares-her-framework-for-destroying-your-imposter-syndrome

July 31, 2025072

Condé Nast marketing leader shares her framework for destroying your imposter syndrome

When I spoke to this week’s master in marketing, I was surprised at how seamlessly she had combined her two professional loves, digital marketing and

July 31, 2025074

4 best CRMs for wholesalers in 2025

Spreadsheets and manual processes can hold back your wholesale business from growing. As wholesalers face increasing pressures to deliver faster, main

July 31, 2025078

4 best CRMs for higher education in 2025

With college enrollment trending downward and experts anticipating a “demographic cliff” in 2025 — having a higher education CRM is absolutely vital t

July 31, 2025094

4 best pharma CRMs in 2025

Managing relationships across healthcare professionals (HCPs), healthcare organizations (HCOs), and complex regulatory requirements makes choosing the

July 31, 2025076

5 best healthcare CRM software in 2025

There‘s more to healthcare than the visit itself. Whether you’re a doctor’s office, dental practice, or senior living facility, you know that consiste

July 31, 2025068

How to create an editorial calendar [+ free templates]

If you’re creating content without an editorial calendar you’re setting yourself up for stress, inconsistency, and missed opportunities. Been there, d