Loop marketing represents a fundamental shift from traditional linear funnels to a continuous growth engine, where every customer interaction creates
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Fusepay, a Seychelles-founded fintech building payment tools for frontier markets, has launched its digital payment platform to help businesses in the
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For the past year, Nomba, a Nigerian fintech last valued at over $150 million, has been establishing operations in the Democratic Republic of the Cong
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In early 2025, Joovlin, a Nigerian fintech built to help micro-suppliers accept and manage payments, shut down. Despite early traction, including more
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Startups On Our Radar spotlights African startups solving African challenges with innovation. In our previous edition , we featured seven game-changin
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In today’s fast-moving go-to-market environment, workflow automation is about removing friction, reducing human error, and scaling personalized custom
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Perhaps you’ve heard that Taylor Swift recently released a new album, The Life of a Showgirl. Not only did the full-length smash sales records, but it
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Zeeh Africa, a Nigerian open-finance startup that builds APIs to enable businesses to verify customers and access their bank data, has relaunched its
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Blogs Trusted by business builders worldwide, the HubSpot Blogs are your number-one source for education and inspiration. Newsletters All of HubSpot's
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Nigeria’s pharmacies and health centres operate in a notoriously fragile pharmaceutical supply chain. Essential medicines regularly go out of stock, a
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Since 2017, at least 10 million Muslims have travelled to Mecca, Saudi Arabia, yearly—except during the pandemic years of 2020 and 2021—to perform Umr
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In the fast-moving world of technology, a company’s name can be both an identity and a promise. But as markets evolve and products shift, many tech co
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Joseph Olowe can tell you the exact moment everything changed. His friend Jim, a software engineer, 42 years old, stepped on something sharp in his of
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Startups On Our Radar spotlights African startups solving African challenges with innovation. In our previous edition , we featured seven game-changin
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“It's not enough to be a hospitality business anymore,” small-business owner Shelley Pippin says. “You need to be an event business.” Here’s why Brewn
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Moni, a Y Combinator-backed Nigerian fintech offering community banking services, has rebranded as Rank and acquired AjoMoney, a group savings platfor
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Chowdeck, the Nigerian on-demand delivery platform, is no longer just delivering meals. With a new feature that lets users pay bills, it’s now deliver
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Roam, the Nairobi startup that designs and manufactures electric motorcycles and charging systems for commercial riders, is opening part of its pre-Se
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When I first started at HubSpot, I needed a new headshot fast. So, I turned to generative AI tools — and no one had any idea, at least not initially.
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Clinton Mbah, co-founder and CEO of Accrue, recalls when the problem became impossible to ignore. In 2022, a friend in Ghana tried to send money to he
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