Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name recognition, and no time to waste. So, where
Read MoreHello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-marke
Read MoreThe GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with ICONIQ and a Board M
Read MoreBeginner’s Guide to Adding Recipe Schema Markup on Your Site Getting your recipe content noticed online takes more than just delicious photos and clea
Read MoreSEO & AI Mode: How It Works & How to Adapt Your Strategy Back in 2024, Google CEO Sundar Pichai pushed for the company’s move towards AI-power
Read MoreIn Kampala, Uganda, on June 19, just past 9 a.m., electric buses rolled through the gates of Kololo Independence Grounds, ferrying investors, policyma
Read MoreOn the morning of June 19, thousands of Mukuru customers in South Africa woke up to missing funds from their accounts. Some found their balances down
Read MoreThere’s no way around it — every business needs to drive leads to grow. However, B2B lead generation is far from a simple task. You are competing with
Read MoreA writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this — AI, when used as a tool and a creative collabora
Read MoreWe all know AI assistants can help with marketing tasks. But, here's what most people are missing: Using AI as a prompt engineer is where the real pro
Read MoreChpter, the Kenyan software startup building infrastructure for social commerce, has expanded into 11 more African countries through a deal with finte
Read MoreThe other day, I was reading a blog post when something caught my eye: a section about how to create a landing page to promote offers like a free eboo
Read MoreI see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But, they’re just not seeing the results
Read MoreI’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re scared to fail to learn. It’s ingrained ea
Read MoreA couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on the app). And while I've proudly held firm in
Read MoreIf you want great results from AI, you need to master the art of crafting the right requests, and that starts with having strong AI prompt examples to
Read MoreLike many buyers in America today, I cringe whenever I swipe my credit card. Amid a “shifting economic landscape” (read: messy economic times), we’re
Read MoreSouth Africa’s informal trade sector is getting a digital upgrade with LovCash’s latest move to blockchain-powered transactions. The digital payments
Read MoreWith the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that AI in content marketing will (and may alread
Read MoreLinkedIn might be the most underrated growth channel in marketing right now. I‘ve been obsessing over this lately. While everyone’s fighting for atten
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