No two companies’ customer bases are alike. So, there’s no one-size-fits-all formula for designing an optimal website, crafting the most enticing copy
Read More![how-to-understand-&-calculate-statistical-significance-[+-example]](https://blog.contentkrush.com/wp-content/uploads/2025/01/140739-how-to-understand-calculate-statistical-significance-example-400x340.webp)
Recently, I was preparing to send an important bottom-of-funnel (BOFU) email to our audience. I had two subject lines and couldn‘t decide which one wo
Read MoreI remember running my first A/B test after college. It wasn’t till then that I understood the basics of getting a big enough A/B test sample size or r
Read More
Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails. Not 44,000 total. 44,000 more. If you’re li
Read MoreSo, you want to discover what truly works for your audience, and you’ve heard about this mythical form of marketing testing. But you have questi
Read More