For marketers, AI-generated imagery tools open up new possibilities for content personalization and campaign engagement…but only when applied in strat
Read MoreThere are, it would seem, as many AI marketing tools as there are stars in the sky. Do you really need to use them? Probably. Do you need a dozen of t
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On a recent Marketing Against the Grain podcast episode, HubSpot founder and CTO Dharmesh Shah sat down with hosts Kipp Bodnar and Kieran Flanagan to
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Being a marketer is hard — I feel it’s always been this way, but now the pressure to deliver results is even higher. Companies are cutting their marke
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I write for a living. While I love allowing creative work space to breathe, grow, and develop, deadlines don‘t allow me the luxury of writer’s block.
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Marketers are often asked to do more with less. I’ve been there too. I’ve battled the constant pressure to juggle multiple campaigns, track their perf
Read MoreAs a solopreneur, marketing my own business gets pushed to the back burner more times than I care to admit. There are just too many other tasks that r
Read MoreGraphic design has come a long way since I started in the arts nearly a decade and a half ago. Improvements in tools like Photoshop or my personal fav
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Several months ago, I tested several AI logo generators and documented my experience. Then my friend Michael Randall, a graphic designer, read the pos
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Recently, I came across a viral video from Jensen Tung, a talented creator on our HubSpot Creator Network. In the video, Jensen created a YouTube cha
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Easy, fast, and unified. We’ve talked to a lot of customers about what they need from their tools to grow, and it always comes back to these three wor
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It’s no secret that AI is driving marketing industry growth. As a writer in the marketing industry, I've seen it myself. AI can help with everything f
Read MoreAs someone who has experimented with different AI marketing tools, I can confidently say that embracing AI can benefit marketing teams looking to beco
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The biggest topic on everyone’s minds this year at INBOUND was the same as last year: AI. But the nature of the conversation has changed. In 2023, hea
Read MoreAs the cofounder of a boutique B2B marketing agency, I’m always looking for the best AI tools for B2B marketing — partly for me and partly for my clie
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AI is better at guessing at scale than humans — but how do you integrate it into your growth marketing plan while maintaining a personal touch? As bus
Read MoreI know. “AI public relations” (PR) kind of sounds like an oxymoron. Public relations is about shaping and sharing your human stories with other humans
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Recruiters and HR professionals have a lot on their plate. From time-consuming customer screening to scheduling interviews and predicting success, the
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If you asked whether technology could replace marketing a few decades ago, most would look at you like you hit your head on concrete. Now, it’s no mor
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The wild ride of AI is still on, and industries across the globe are riding it for growth. But concerns are also mounting. For one, professionals cont
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