Everyone on your team should understand the difference between a goal and an objective. I know it sounds simple, but terminology confusion is one of t
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When I started applying SMART marketing objectives to organize my workflow and then for two teams of 20 people each, my entire perception of success c
Read MoreHey, marketers. Raise your hand if you’ve been personally victimized by big, lofty marketing goals with little to no resources to execute them. ✋🏽*rai
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As people, we all have big goals — both personal and professional. I’ve been asked in countless interviews about my five-year plan for my career. I’ve
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When I started my career as a content writer, one of my biggest mistakes was underestimating the importance of systems and frameworks. Despite working
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