Influencer Marketing - Content Krush

June 18, 2025044

What will influencer marketing look like in 2025? Expert predictions + new data

A couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on the app). And while I've proudly held firm in

February 10, 20250481

How to Harness B2B Influencer Marketing to Grow Your Brand

One of my favorite examples of influence is in the 2004 film Mean Girls. When the girls at North Shore High School see “queen bee” Regina George weari

December 17, 20240285

How to Get Celebrity Endorsements — Even if You’re Not a Huge Brand

As a marketer and pop-culture fanatic, I am fascinated by celebrity marketing. I love seeing a new ad or social media campaign featuring the biggest p

November 7, 20240495

My Comprehensive Guide to Micro-Influencer Marketing

I recently purchased an adorable cable-knit sweater on TikTok Shop merely because I saw an influencer post about it. The pull influencers of all follo

August 27, 20240335

Influencer Marketing Strategy: How to Build a Plan Creators & Customers Will Love [+ Templates]

Everyone can have influence, but not everyone can be an influencer. And I say this as someone who has participated in several influencer campaigns but