Choosing your B2B marketing team structure hinges on two essential criteria: something that works for your needs now and something that will work in t
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I know that behind every great company, division, or team is a great organizational structure — a structure tailored to a company‘s, division’s, or te
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Most things in life are only as good as their foundation. Houses, ice cream sundaes, sand castles … marketing teams. It’s true. A good marketing team
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While most people are trying to stick to their New Year’s resolutions, marketers like myself are strategizing how to set their organizations up
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