Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product descriptions. I want to see it, feel it,
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Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They
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Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it? These are th
Read MoreDespite working in marketing for over a decade, I’m still puzzled by the idea of product marketing. Whether your business offers a service (say,
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