When I started in content marketing in 2013, my digital marketing analytics strategy was refreshing Google Analytics to check if page views were up. T
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One of my favorite things to do on my personal website is to dig into web analytics. I don’t consider myself a technical person, but over the years, I
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In a report from May 2023, Google states that “with Consent Mode in place, Air France’s visible conversions rose by 9% across Europe” after experienci
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