YouTube, newsletters, and X — the AI workflows that will help you dominate them all

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YouTube, newsletters, and X — the AI workflows that will help you dominate them all

youtube newsletters and x the ai workflows that will help you dominate them all

Let‘s be honest: if you’re running a business focused on AI tools and you‘re not using AI to grow that business, you’re missing the point entirely.

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I’ve been testing AI growth strategies for months now to boost my following across YouTube, X, and my newsletter. These tools aren‘t just speeding up the grunt work. They’re helping me create content that stands out in a sea of generic content.

Here are the exact AI-powered workflows, tools, and tips that powered my success. Let’s dive in.

YouTube Growth Strategies with AI

When it comes to growing on YouTube, you need hooks that people feel compelled to click on and content that follows through. While that balance seems tricky, AI can help you get it right. Here’s how AI helped me grow my YouTube channel to over 785,000 subscribers.

youtube growth strategies with ai, matt wolfe youtube channel

Thumbnails

You can make the most informative, entertaining video of all time. But, if your thumbnail is boring, potential viewers will keep scrolling. Luckily, AI can help you create click-worthy images — no graphic design background required.

In the past, I used Stable Diffusion with the Dream Booth add-on to make AI art and add my face to thumbnails. Now, I use Leonardo. This tool has a built-in feature that lets me add my likeness to their system. Now, I can generate thumbnails with my face directly without any extra steps.

youtube growth strategies with ai, matt wolfe youtube channel thumbnail made with leonardo

Here’s another method:

  • You can ask Midjourney to generate an image of a person. For example, I may ask for a man sitting in a chair beside a robot.
  • You can then import the output to Stable Diffusion.
  • Then, mask the AI person’s face and ask Stable Diffusion to replace it with your face.

The result is a high-quality image that accurately shows what you look like.

youtube growth strategies with ai, matt wolfe youtube channel thumbnail made with midjourney

Pro tip: Ask your image generator to make your thumbnails bright and colorful. Your final image should pop on viewers’ feeds.

Titles

The perfect title strikes a delicate balance. You want something that both entices people to click and accurately portrays your video’s content. In the past, I’d get stuck trying to write something succinct, punchy, and honest.

AI makes the process easy and helps me get the perfect title faster. Here’s my workflow.

  • Once my video is edited, I pull it into a tool like Descript to get the transcription.
  • I take the transcription, plug it into ChatGPT’s 4o model, and say, “Help me come up with ten titles that’ll grab a lot of attention based on this transcript.”
  • That gets me pretty close to done. From there, I tweak my favorite headline and decide on my final title.

Pro tip: If you’re looking for even more inspiration, Claude’s Projects tool can help you learn from your YouTube role models. Just made a list of 30 different YouTube titles that you really like. Then, ask Claude Project to suggest titles that are written in the same style.

Scripting

Now, let’s dive into the content. The information in your video has to be valuable so people stick around and subscribe. AI has helped make the scripting process easy and allowed me to learn from leading creators in the space.

Here’s the ChatGPT workflow I use to create scripts fast.

  • I find maybe ten to fifteen YouTube videos where I really like the flow. They have a beginning, middle, and end, and they grabbed my attention the whole way through. The topic doesn’t need to be the same as my intended video. This is all about style.
  • I’ll get the transcripts for those fifteen videos and pull each one individually into a ChatGPT Project. Then, I’ll say, “This is the style of script that I want to make for my video. Make a video in a similar style.”
  • Then I’ll give it a topic. For example, I’ll say, “I want to talk about the OpenAI o1 model. Write me a script about that,” and give it information about the topic. Then, I tell ChatGPT to write in the style of the scripts that I uploaded.

That’s my first draft. I always edit the scripts heavily, but ChatGPT gives me the flow that I’m looking for. Now, I have a framework with a hook that grabs attention and the right beats.

Pro tip: You can use this approach for YouTube Shorts. I often find myself following the AI script more closely because I only have 59 seconds to share my thoughts.

X (formerly Twitter) Growth Strategies with AI

x growth strategies with ai, matt wolfe x (formerly twitter)

X is where ideas get tested in real time. Unlike LinkedIn, where posts can feel polished to the point of being sterile, or YouTube, where you need a full production setup, X rewards raw, immediate takes on what’s happening right now.

But, staying consistent on X while also creating quality content is time-consuming if you‘re doing it manually. That’s where AI comes in. Here’s my AI workflow for posting and growing on X. You’ll notice it’s similar to my approach to YouTube scripting.

  • I plug my podcast transcripts or YouTube videos into ChatGPT.
  • I ask ChatGPT to “summarize this into something that would work well as an X Thread.”
  • Then, I edit the output so it sounds like me.

My Next Wave Podcast co-host, Nathan Lands, offers another strategy, which took his X following from 5,000 to 50,000 in three months.

He teaches ChatGPT the kinds of X Threads that he likes (or doesn’t) by using Tweet Hunter to find the top AI creators. He then locates their most successful tweets and puts them into ChatGPT.

“When I was doing it every day, I could consistently get at least 300,000 views on tweets every single day,” Nathan told me.

Beyond that, Nathan uses AI as an editor to speed up the workflow, even when he writes the content himself.

“It saved me about two hours. And, actually, I felt like when I was doing it myself. I was getting a lot less views, and as soon as I started using AI as an editor, all of a sudden, every time I tweet, it goes viral,” he says.

Newsletter Growth Strategies with AI

newsletter growth strategies with ai, matt wolfe futuretools newsletter

With over 210,000 subscribers, my FutureTools newsletter has helped me share my perspective on all things AI. The newsletter grew an initial audience from the FutureTools website, but eventually it took on a life of its own.

Today, I use AI to continue that growth trajectory and to maintain my reach. Here’s how.

Lead Magnets

Here’s a quick marketing refresher: A lead magnet is a valuable freebie that encourages people to fill out a form with their info. I’ve found that building high-value lead magnets with AI encouraged people to sign up for my newsletter.

For example, I can take some of my YouTube tutorials that reach really valuable concepts, have them transcribed, and pull those transcriptions into Claude or ChatGPT. Then, I can ask it to make the transcription read more like an e-book or a blog post. This gives me a PDF that can be used as an opt-in offer to get people to join my newsletter.

The-Next-Wave-How-Were-Using-AI-to-Dominate-YouTube-and-X-in-2025-6-20250730-6782092

I get a new subscriber for my newsletter, and the person who filled out the form gets value right away. It’s a win-win.

Content Proofreading

I want my newsletter to be polished and professional. AI helps me get there, acting as a proofreader and editor that does the final pass before I send. Don’t get me wrong, my team and I still write most of the newsletter ourselves. But after we have the draft, I plug it into Claude and tell it to proofread for grammar, spelling, and readability.

If I make any spelling and grammar mistakes, Claude catches them right away. It will also make suggestions for moving sentences up or down in a paragraph, just to make the content easier to follow. I’ve found that Claude is good at rearranging ideas to make the newsletter more readable.

Outlining

If you don’t have a newsletter yet, it’s easier than ever to get started thanks to AI. Chatbots can help you with the outline, even if you want to write it yourself. That’s especially true for curation-focused newsletters.

Since I write in the AI niche, for example, I can go and find seven of the biggest news stories in the AI world for a given week. I take those stories, plug them into Claude or ChatGPT, and then tell it to outline a newsletter that features all of those big stories.

I can also feed it some of my past content, so that it will write in my style. When I’m pressed for time, I can quickly create a newsletter that sounds like me and covers important trends. Beyond that, outlines help me add my voice while keeping my newsletter on track. The result is a valuable newsletter that sends consistently.

Grow faster with AI.

So, there you have it. Those are the biggest AI growth hacks I’ve found to dominate across platforms in 2025. If you want more fresh takes and industry insights on how AI can power your business, be sure to check out The Next Wave Podcast.

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