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Content Marketing
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August 5, 202507
Update: DigiTax gets technically approved to expand into Nigeria
DigiTax, a pan-African e-invoicing firm, has secured technical approval from Nigeria’s Federal Inland Revenue Service (FIRS) to serve as an Access Poi -
August 4, 2025014
How to reduce marketing tool sprawl without losing the functionality you need
Marketing teams today are drowning in software. The 2024 Marketing Technology Landscape revealed a staggering 14,106 martech products available, repre -
August 2, 2025027
LemFi CEO shares origin story and lessons for founders at Pitch2Win
At the fifth edition of Pitch2Win on July 30, a yearly event where aspiring entrepreneurs showcase their ideas and learn from industry experts, Ridwan -
August 2, 2025041
“I didn’t know if Tix had a future. But I knew I wanted to survive”: Day 1 to 1000 of Tix
If you’ve ever bought a ticket to an event in Nigeria, chances are that the ticket was purchased on Tix, a 6-year-old company that has grown to become -
August 2, 2025034
Lagos to Tokyo: Global startup lessons from Iyin Aboyeji and Akio Tanaka
At the fifth edition of Pitch2Win on July 30, Iyin Aboyeji, founding partner at Future Africa, and Akio Tanaka, founding partner of Headline Asia, a g -
August 1, 2025026
How to add HTML embed codes to your website [quick tip]
As a digital marketing consultant, I spend a lot of time promoting website content on social media. But what about promoting your social presence via -
July 31, 2025032
How I grew my Substack by 7,000% in less than 3 years without burning out
The newsletter platform and social media site, Substack, has become one of the hottest spaces for online creators—and now brands and celebrities are j -
July 31, 2025034
Condé Nast marketing leader shares her framework for destroying your imposter syndrome
When I spoke to this week’s master in marketing, I was surprised at how seamlessly she had combined her two professional loves, digital marketing and -
July 31, 2025036
4 best CRMs for wholesalers in 2025
Spreadsheets and manual processes can hold back your wholesale business from growing. As wholesalers face increasing pressures to deliver faster, main -
July 31, 2025032
4 best CRMs for higher education in 2025
With college enrollment trending downward and experts anticipating a “demographic cliff” in 2025 — having a higher education CRM is absolutely vital t
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Digital Marketing
Moniepoint, PiggyVest, M-KOPA, Interswitch named among world’s top 300 fintechs by CNBC
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Small Business
Update: DigiTax gets technically approved to expand into Nigeria
DigiTax, a pan-African e-invoicing firm, has secured technical approval from Nigeria’s Federal Inland Revenue Service (FIRS) to serve as an Access Point Provider and System Integra
LemFi CEO shares origin story and lessons for founders at Pitch2Win
At the fifth edition of Pitch2Win on July 30, a yearly event where aspiring entrepreneurs showcase their ideas and learn from industry experts, Ridwan Olalere, CEO of remittance st
“I didn’t know if Tix had a future. But I knew I wanted to survive”: Day 1 to 1000 of Tix
If you’ve ever bought a ticket to an event in Nigeria, chances are that the ticket was purchased on Tix, a 6-year-old company that has grown to become the de facto platform for tic