When most people see memes pop up, they don’t think much about them. “Oh it’s just a stupid meme page,” you might say. “What’s there to think about? W
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When I started my journey as a freelance writer, I struggled with writing introductions. I’d often find myself diving into the main body of the articl
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Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners
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Marketing is all about meeting people where they are — and more often than not, they're on social media. For this reason, it's the perfect vehicle for
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Are you hoping to bypass overcrowded channels and engage your audience at the perfect moment? If your answer is yes, you may want to learn about Point
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Moove, the Uber-backed Nigerian startup that finances vehicles for ride-hailing companies, is expanding operations to the U.S. Since August, the compa
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Recruiters and HR professionals have a lot on their plate. From time-consuming customer screening to scheduling interviews and predicting success, the
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When I started applying SMART marketing objectives to organize my workflow and then for two teams of 20 people each, my entire perception of success c
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Securing approval for a marketing budget is often tough, especially in times of economic uncertainty. I haven’t been there myself, but my learnings fr
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If you asked whether technology could replace marketing a few decades ago, most would look at you like you hit your head on concrete. Now, it’s no mor
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The wild ride of AI is still on, and industries across the globe are riding it for growth. But concerns are also mounting. For one, professionals cont
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Let’s play a game: Tell me how old you are without telling me how old you are. Not sure how to respond? Well, chances are your content consumption hab
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When I asked today’s HubSpotter to share an SEO tactic, he asked if he could share a cautionary tale instead. And I accepted because his story proves
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The remote work productivity debate will never end, and frankly, it shouldn't. Leaders and employees alike should never stop being critical of how tim
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As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase productivity, and bring about
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Here’s the skinny: email marketing has come a long way in just the past few years. But with all the fancy new functionality brands are using, a well-w
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Just about anyone can start a business … but what does it take to run a successful business? Through my personal experience, I’ve found that running a
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Learn how to build professional relationships that don't just open doors — but blow them wide open. Building strong professional relationships is your
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Team black or team green? Earlier this year, HBO launched an incredibly moving ad for the new season of its hit series “House of the Dragon.” It featu
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A writer at heart, Meghan Keaney Anderson has centered her career around content creation. So, when pivoting her career into the world of generative A
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