Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after viewing this Stripe ad. Source Now, I love Stripe. Their
Read MoreLike, comment, share. This used to be the holy trinity of social media engagement, but savable content has emerged as a new contender in recent years.
Read MoreWhen generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it more as a novelty than a real copywriting tool. Ho
Read MoreI love talking to creative people because they always notice details that I don’t. Like today’s master in marketing, who saw a boost in impressions fr
Read MoreHow’s your cottagecore vibe? Are you ready for light academia aesthetic to dominate your feed or for the next generative-AI action figure trend? Fashi
Read MoreEvery summer, a familiar shift hits marketing teams. Engagement cools, inboxes slow, and campaign results taper off just as internal pressure starts t
Read MoreAt first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it. Now I’m seeing AI-driven
Read MoreLet’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name recognition, and no time to waste. So, where
Read MoreHello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-marke
Read MoreThere’s no way around it — every business needs to drive leads to grow. However, B2B lead generation is far from a simple task. You are competing with
Read MoreA writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this — AI, when used as a tool and a creative collabora
Read MoreWe all know AI assistants can help with marketing tasks. But, here's what most people are missing: Using AI as a prompt engineer is where the real pro
Read MoreThe other day, I was reading a blog post when something caught my eye: a section about how to create a landing page to promote offers like a free eboo
Read MoreI see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But, they’re just not seeing the results
Read MoreI’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re scared to fail to learn. It’s ingrained ea
Read MoreA couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on the app). And while I've proudly held firm in
Read MoreIf you want great results from AI, you need to master the art of crafting the right requests, and that starts with having strong AI prompt examples to
Read MoreLike many buyers in America today, I cringe whenever I swipe my credit card. Amid a “shifting economic landscape” (read: messy economic times), we’re
Read MoreWith the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that AI in content marketing will (and may alread
Read MoreLinkedIn might be the most underrated growth channel in marketing right now. I‘ve been obsessing over this lately. While everyone’s fighting for atten
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