Marketing - Content Krush

June 3, 2025082

OpenAI secretly launched a sales agent — here are the details

In February, OpenAI gave a two-minute demonstration at a private event in Tokyo. The demo didn’t stay quiet for long. It set off a firestorm in the sa

June 2, 2025097

How I applied the 95-5 rule to build Gong’s brand from the ground up

When I stepped into my role as head of content at Gong, I didn't come with a decade of marketing experience. I came with a sales background and a whol

June 2, 2025091

Generative engine optimization: What we know so far

SEO is changing. We’re entering a new era of search — the AI age — and with it comes generative engine optimization (GEO), the practice of optimizing

June 2, 2025074

How one co-founder runs a zero-employee marketing agency with AI tools

Running a marketing agency used to mean juggling a small army of freelancers, risking missed deadlines, and spending more time managing people than cr

May 30, 2025087

KPI dashboards & how to use them in your marketing

I’ll never forget the first time someone asked me for a marketing performance update. I had six messy spreadsheets open, no clear narrative, and no KP

May 30, 2025090

Creating a B2B buyer journey map in 8 steps

When I started working with B2B companies, I quickly realized that understanding how your customers make purchasing decisions is just as important as

May 29, 2025088

Forget Photoshop: Google AI Studio is the new editing powerhouse

Image editing used to mean opening Photoshop, wading through complex tools, and spending hours on tedious fixes. I've been there. It was frustrating a

May 29, 2025095

Why writing with clarity matters in marketing (+ 9 ways to simplify your message)

Writing with clarity means making your content easy to read and understand. If your audience can’t grasp what you’re trying to say, what’s the point?

May 29, 20250118

How marketers are navigating a possible recession (and advice about what you should do during it) [new data]

Right now, some people will absolutely, 100% say that we’re in, without a doubt, a recession. Others will say that we’re absolutely, positively not in

May 28, 2025082

How AI assistants can make you 10x more productive: A step-by-step guide

Let‘s be honest: AI assistants aren’t just for executives anymore. They're the secret weapon that can make you 10x more productive than everyone else

May 28, 20250103

What makes a good website? Here are 16 things I look at [new data]

Your website strategy should help drive business and marketing objectives. For your website to work, you need to keep up with what makes a good websit

May 28, 2025088

Video is vital to ecommerce marketing — here’s what marketers need to know

Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to read novel-length product descriptions. I want to see it, feel it,

May 27, 2025083

Multi-agent AI systems — how this AI tech stack can power your marketing org

It feels like not that long ago, companies were just starting to talk about AI in their operations. You had highly specific use cases or industry need

May 27, 20250100

The best video marketing channels to grow your brand this year

Video is no longer a nice-to-have. It’s now an absolute must and should be at the forefront of any marketing strategy. With almost half of Gen Z and m

May 27, 2025084

4 shopping trends to expect in uncertain financial times [data + how marketers can adapt]

If you've watched the news recently, the possibility of a recession has captured everyone’s attention. Most reputable sources say it's too soon to say

May 26, 2025083

Online advertising: All you need to know

Millions of businesses worldwide invest billions in paid ads each year to put themselves in front of as many people as possible. And they're doing it

May 26, 2025077

10 holiday marketing campaign examples + marketing tips

I know I’m in the minority, but the second September hits, I want to break out the Christmas tree, play “Jingle Bells,” and cover everything in bauble

May 26, 2025083

Turn your power users into creators (and vice versa)

One of the most powerful — but least used — aspects of social media is its ability to turn customers into community. Today’s master has a lot to say a