I still remember my first taste of artificial intelligence (AI).It was “SmarterChild,” a chatbot available on AOL Instant Messenger (AIM) and Windows
Read MoreYou’ve just wrapped up all those interviews, and now you’ve found the perfect candidate. Next up? Offering them the job. But there’s one last thing st
Read MoreAs a freelance writer, I’m always receiving and reviewing scope of work documents. These digital documents help me maintain clarity, so I know who’s r
Read MoreNo matter what you do for a living, you deal with all kinds of risks daily — whether it’s operational hiccups, financial uncertainty, or potential rep
Read MoreIt’s been 53 days since Hurricane Helene devastated my hometown of Asheville, but I’m going to level with you: I showered in a FEMA trailer this morni
Read MoreI’m all too familiar with that uncomfortable feeling in your stomach when you have to hit send on a resignation letter to your manager. (I’ve written
Read MoreFew things bring me joy like diving into a Wikipedia rabbit hole for a few hours. I relish the chance to research topics and ideas and discover the un
Read MoreWelcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Sometimes I say I lived t
Read MoreI was in high school when I uploaded my first Instagram post, and now that I'm almost 30, I can say for sure I've changed a lot since then. The same c
Read MoreWhat do you think makes for an engaging video? I used to think that any video under 10 minutes couldn't offer real value or be truly engaging. Short v
Read MoreWhen I graduated with a marketing degree over a decade ago, I hit the scene thinking that marketing would always be its own thing. Something like “hol
Read MoreI’m all too familiar with that uncomfortable feeling in your stomach when you have to hit send on a resignation letter to your manager. (I’ve written
Read MoreYou’ve heard it before — forms are the gold standard for capturing leads, tracking industry trends, or gathering customer feedback. But to create that
Read MoreI cringe whenever I look at how many unopened emails live in my work inbox. I’m lucky if I open maybe ten percent of them — including anything promoti
Read MoreFor marketers, AI-generated imagery tools open up new possibilities for content personalization and campaign engagement…but only when applied in strat
Read MoreI‘ll be honest: I don’t know anything about an “AI target audience” or finding an audience via AI. However, I want to learn because I recently started
Read MoreWelcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Brands in ecommerce have
Read MoreIn business, reputation is everything. It can decide whether someone gives you their attention or, even more significantly, their sale. However, with
Read MoreAs someone who does conversion rate optimization (CRO) for a living, I can’t express to you how excited I get when a simple change makes a big impact.
Read MoreMore than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn to TikTok, Reels, and
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