Blog Pages - Content Krush

August 24, 2025018

Cardtonic is building a super app for everything gift cards, gadgets, and payments

In Nigeria, the vibrant holiday season often comes with an unusual problem: wasted gift cards. A cousin in London might buy an Apple Store voucher and

August 23, 2025022

“I started out of circumstance not ambition”: Day 1-1000 of Microware Solutions

When you ask Michael Ekeagbara, CEO of Microware Solutions Limited, about the origins of his company, he describes it as nothing less than “a journey

August 23, 2025021

Fintech apps in Nigeria with competitive interest rates on savings

Table of contents A few years ago, I kept my savings in a regular bank account. The interest was so low it barely made a difference, and I often felt

August 23, 2025037

After turbulent year, Leatherback shifts to enterprise remittance under new leadership

In June, Leatherback, the Nigerian cross-border fintech once mired in fraud investigations, unveiled new executives in posters styled like Marvel char

August 23, 2025030

Signvrse is pushing for real-time sign language interpretation

Before the COVID-19 pandemic, Elly Savatia was running robotics workshops across Kenya. Until a visit to a high school in Western Kenya. Out of the th

August 22, 2025023

Target audience: How to find yours [+ real-life examples]

Have you ever seen an online ad campaign that has absolutely nothing to do with you? I just saw one on Facebook — it was a brand I've never heard of p

August 21, 2025025

Signs it’s time to redesign your website [+ 15 steps to follow]

I never thought I needed a website redesign strategy until I lost search traffic and the revenue it brought. That was in 2022, when I had several webs

August 20, 20250107

GTM 159: Scaling ZoomInfo to over $1B ARR, the Upmarket Playbook, and Launching CoPilot to over $200M ACV in 6 months | James Roth

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube James Roth is the Chief Revenue Officer at ZoomInfo, wh

August 20, 2025034

Why blog? The benefits of blogging for business and marketing

With 5.5 billion people online (and counting), the internet has never been busier — or had more opportunity. But, businesses keep asking if blogging b

August 19, 2025045

WordPress essentials: Get started creating, managing, and optimizing your site

When you‘re just getting started with making a website, I know that the process of learning how to use WordPress can feel overwhelming. We’ve all been

August 19, 2025036

Craft your best brand voice: Expert tips, examples, and templates

Read this line from one of my favorite authors: “I love deadlines. I love the whooshing noise they make as they go by.” What can you infer about the p

August 18, 2025037

Here’s why your next newsletter isn’t going to spam

At my last job I was tasked with launching a newsletter, and was suddenly faced with a bunch of unfamiliar acronyms: DKIM, DMARC, SPF. (Apparently tha

August 18, 2025041

Using AI, these 5 African startups make assistive tech more accessible

Assistive technology in Africa has long been expensive, hard to maintain, and poorly suited to local needs. Screen readers can cost thousands of dolla

August 18, 2025047

Should you use AI logo generators for your business? Here’s my honest recommendation

Given how logos are such an essential part of brand identity, I was skeptical of using AI logo generators. A wrong logo decision cost Tropicana over $

August 16, 2025045

The Ultimate Beginners Guide to Adding Schema Markup on Your Website

If you want your web pages to stand out in Google’s search results, schema markup is one of the most powerful tools to use. It might sound intimidatin

August 16, 2025046

Turn FAQs Into Clicks: Add Schema Markup for Better Results

Turn FAQs Into Clicks: Add Schema Markup for Better Results If you’re publishing helpful content—whether you’re a business, blogger, or brand—knowing

“you-need-believers-more-than-resumes”:-day-1-1000-of-pharmarun

August 16, 2025042

“You need believers more than résumés”: Day 1-1000 of Pharmarun

I first met Teniola Adedeji, CEO and co-founder of Pharmarun, at a health tech panel discussing the early days of launching Pharmarun. She told the au

August 16, 2025047

7 African startups rethinking bookings, AI, credits, and commerce to watch

Startups on Our Radar is a bi-weekly column that highlights emerging startups across Africa taking fresh, unconventional approaches, filling fundament

August 15, 2025037

What do investors want to see in African AI startups?

Every Thursday, Delve Into AI will provide nuanced insights on how the continent’s AI trajectory is shaping up. In this column, we examine how AI infl