Blog Pages - Content Krush

March 20, 20250225

The Top Search Engines Other Than Google [+ Some You Might Not Expect]

Google’s firm grip on the search engine market is both a dream and a nightmare for marketers like me. With nearly 92% of the worldwide search market s

March 19, 20250234

AI Image Generators: I Tested 12 of the Best. Here’s the Scoop for Marketers.

Fueled by the rise of MySpace and a secret Bollywood fandom, I started teaching myself graphic design as a preteen. But thanks to AI image generators,

March 19, 20250250

“Transfers will be the future”: GTCO’s HabariPay expands fintech push with new licences

When fintechs like Paystack and Flutterwave gained prominence between 2016 and 2019 to disrupt Nigeria’s financial sector, traditional banks had to in

March 19, 20250182

RFP: How to Write a Strong Request for Proposal [Examples & Template]

If I was reading a post about request for proposals (RFP), I’d want to get to the point … and fast. And that’s coming from me, a former marketing cons

March 19, 20250156

Why Your Business Needs Customer Journey Analytics

Customers don't just mindlessly purchase products or services. It's through customer journey analytics that marketers can understand their journey fro

March 18, 20250186

How to Create Inclusive Case Studies That Convert, According to an Inclusive Marketing Consultant

Do this to increase customer acquisition for people from underrepresented and underserved communities The other day, my parents went to my uncle's hou

March 18, 20250195

Turaco’s bet on M-KOPA’s smartphones expands insurance reach to over 1 million customers

Turaco, a Kenyan insurtech company, has spent six years disrupting the underpenetrated insurance market with less than $2 premiums. However, its lates

March 18, 20250266

13 YouTube Description Templates That Have Helped Our Videos Go Viral [+ Examples]

With 2.5 billion active users, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube description

March 17, 20250215

The Email Marketing Strategies Beyoncé, Royal Caribbean, and Sprinkles Cupcakes Use to Boost Conversions and Loyalty

Build a large and diverse audience with an email newsletter with Maria Gharib Email newsletters are all the rage these days, with some popular publica

March 17, 20250196

Nigerian lender Sycamore expands into asset management with SEC licence

Sycamore, the Nigerian digital lender with ₦10 billion assets under management, has secured a fund manager licence from the Securities and Exchange Co

March 17, 20250225

Are In-Stream Video Ads Worth the Investment? [Benefits & Best Practices for Marketers]

In 2020, video outpaced blogging and infographics as the most common content marketing strategy. As users increasingly turn to video content for enter

March 17, 20250190

Everything Our Paid Team Learned From Attempting a Reddit Advertising Strategy

With a ranking as one of the top ten most popular sites on the internet, Reddit is undoubtedly an intriguing channel for advertising purposes. However

March 17, 20250175

How This Small Startup Outperformed a Stalling Industry

As liquor sales stagnated last year for nearly the first time in two decades, one segment of the market actually grew by a whopping 29% YoY: Pickle-fl

March 16, 20250159

Seasonal Keyword Trends: How to Find and Use Them for Website Growth

Seasonal Keyword Trends: How to Find and Use Them for Website Growth Learning how to find seasonal keyword trends is key to keeping your website relev

March 14, 20250166

8 Questions to Help You Write a Compelling Marketing Brief

If you’re staring at a blank screen (we’ve all been there) trying to figure out how to develop a marketing brief, there are a few questions you can as

March 14, 20250169

What is a DSP? A Full Breakdown of Demand-Side Platforms for Marketers

As a marketer, I’m no stranger to ad managers like Google Ads and Meta Ads. However, I was interested to learn that there’s a third option for ad buyi