There’s a challenge brewing for businesses everywhere. Content is becoming virtually indistinguishable online, and it all boils down to the latest ind
Read MoreSocial media SEO is a hot topic right now, as it should be. Conversations around search engines and social media marketing have been happening for yea
Read MoreWhen I set out to build an email list from scratch for MarketingIdeas.com, I didn’t have a product. No pricing page. No polished brand. Just a one-lin
Read MoreA couple years ago, a YouTuber and artist known as Ten Hundred reached his $10k Kickstarter funding goal in 3 minutes. That’s 180 seconds, y’all. It t
Read MoreHave you ever clicked a link and been taken to a different URL without realizing it? That’s an HTTP redirect at work. When a redirect occurs, the brow
Read MoreHave you ever been on a website, clicked a link, and landed on a “Page not found” error? That’s a standard 404 error, and it’s a common sight. But wha
Read MoreAt my job at Nickelodeon, I’m fortunate enough to get to work with a variety of influencers and creators — from family influencers focusing on parenth
Read MoreChoosing the right AI project management tool for your team can help you save hundreds (even thousands) of dollars per year. I’ve managed projects acr
Read MoreFrom Keywords to Conversations: SEO in the Generative Era Search has always been about connecting people to answers, but the way users search has chan
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Read MoreIn Harare’s informal markets, business happens in social media chatboxes. A grocery vendor takes orders over WhatsApp, a carpenter closes deals on Fac
Read MoreI’m no designer. Sure, I dabble in Canva and can whip up a quick event invite when I need to. But when it comes to pulling together a full ebook desig
Read MoreApproovia, a Nigerian software startup, is positioning itself as a challenger to global giants like Microsoft, Oracle, and Salesforce with the launch
Read MoreTanzanian fintech NALA has expanded into Kenya through a partnership with Equity Bank and payment utility Pesalink, targeting the country’s fast-growi
Read MoreBack in 2003, I was working with my first big consulting client, Hasbro. (Yes, that Hasbro. And yes, it was as fun as you'd imagine.) Sitting on my de
Read MoreAn angry, influential customer tags your company in a LinkedIn rant about a buggy product release. You watch the impressions climb fast. Comments pile
Read MoreA Kenyan High Court has ruled that fintechs should be exempt from value-added tax (VAT) on payment services, overturning an earlier tribunal decision
Read MoreSmall business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to work just doesn‘t anymore.” And they’r
Read MoreSmall business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to work just doesn‘t anymore.” And they’r
Read MoreIn Johannesburg’s inner city, street traders turn sidewalks into shopfronts. On one side, a woman chops inhloko (cow head), her knife striking with th
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