For years, African small and medium enterprises (SMEs) have turned to retail platforms like AliExpress to save travel costs and, more recently, Temu t
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This pains me greatly to say, but: That typo in your last campaign may have made your audience more engaged. That’s because in a world where you don’t
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MoMo Payment Service Bank (MoMo PSB), the fintech platform of Nigeria’s largest mobile network operator, MTN, has inked a strategic partnership with T
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M-KOPA Kenya, the Kenyan subsidiary of pay-as-you-go startup M-KOPA Holdings, has crossed $1.6 billion (KES 207 billion) in credit given to its custom
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Loop marketing represents a fundamental shift from traditional linear funnels to a continuous growth engine, where every customer interaction creates
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Fusepay, a Seychelles-founded fintech building payment tools for frontier markets, has launched its digital payment platform to help businesses in the
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Top Takeaways 80% of freelance writers plan to expand their use of AI — but many aren’t seeing proportional income growth. 32% say AI has elevated the
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8 Best LLM Visibility Trackers That Actually Work in 2025 AI search has quietly become mainstream, but most businesses have no clue how they appear in
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Preparing Your Brand for AI-Driven Search with the AEO Maturity Model As AI-powered search reshapes how people access information, marketers must opti
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For the past year, Nomba, a Nigerian fintech last valued at over $150 million, has been establishing operations in the Democratic Republic of the Cong
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In early 2025, Joovlin, a Nigerian fintech built to help micro-suppliers accept and manage payments, shut down. Despite early traction, including more
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Startups On Our Radar spotlights African startups solving African challenges with innovation. In our previous edition , we featured seven game-changin
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In today’s fast-moving go-to-market environment, workflow automation is about removing friction, reducing human error, and scaling personalized custom
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Perhaps you’ve heard that Taylor Swift recently released a new album, The Life of a Showgirl. Not only did the full-length smash sales records, but it
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Zeeh Africa, a Nigerian open-finance startup that builds APIs to enable businesses to verify customers and access their bank data, has relaunched its
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Blogs Trusted by business builders worldwide, the HubSpot Blogs are your number-one source for education and inspiration. Newsletters All of HubSpot's
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Nigeria’s pharmacies and health centres operate in a notoriously fragile pharmaceutical supply chain. Essential medicines regularly go out of stock, a
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Since 2017, at least 10 million Muslims have travelled to Mecca, Saudi Arabia, yearly—except during the pandemic years of 2020 and 2021—to perform Umr
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In the fast-moving world of technology, a company’s name can be both an identity and a promise. But as markets evolve and products shift, many tech co
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Joseph Olowe can tell you the exact moment everything changed. His friend Jim, a software engineer, 42 years old, stepped on something sharp in his of
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