The systemic bias in global hiring did not dawn on Obinna Umeh until he’d lost 17 freelance contracts on Upwork after clients learned he was based in
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These investors’ portfolios span an array of industries—from fintech, climate tech, gender-led, clean energy, food systems, cities, and creative Econo
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TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize send times, and predict customer behavior — driving higher
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Structuring Content for AI Extraction: How to Get Seen, Picked, and Quoted Ranking on page one doesn’t cut it anymore. AI platforms and LLMs are takin
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In Zimbabwe, over 60% of the population live in rural areas where access to healthcare is limited by distance, cost, and infrastructure deficit. Peopl
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In 2015, Watu Credit co-founder Andris Kaneps physically transferred a small cash loan to a women’s group in Kenya’s coastal city of Mombasa, a transa
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Moniepoint’s London remittance bet has cost it $3.77 million since February 2024, according to UK regulatory filings. Moniepoint Group set aside $7.39
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Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.) Instead of turning to Google for the answers to all th
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Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And this year, one trend stood out to me m
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It’s a marketer’s dream: Hosting a sold-out event for 10k attendees. That brands are begging to be a part of. Oh, and that was headlined this year by
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If there’s one thing I’ve learned in years as a marketer, it’s that understanding the key distinctions of content marketing versus inbound marketing c
Read MoreI’m going to be real with you: I’m exhausted. We blinked, and it felt like everything was run by artificial intelligence (AI). I’m being dramatic, of
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After over a decade of investment and expansion across Africa, M-KOPA has finally turned a profit. The Nairobi-based asset-financing startup reported
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AI usage is on the rise, especially in marketing. Data from HubSpot’s AI Trends in Marketing report showed that 74% of marketing professionals use AI
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Email marketing analytics have evolved far beyond open rates and click-throughs. Today’s AI-powered analytics can predict which subscribers are most l
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Africa makes up less than 3% of global genome sequencing, a laboratory procedure to determine the entire genetic makeup of a specific organism or cell
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When B2B SaaS companies decide to migrate from legacy CRM systems, one of their biggest concerns isn‘t just moving data—it’s ensuring their existing m
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7 African startups reinventing healthcare, employee management, e-commerce, and education Startups On Our Radar spotlights African startups solving Af
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Street Wallet, a South African cashless payment fintech, has partnered with Plush Car Wash, a popular car care brand, to introduce digital payments to
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How Generative AI in Search Works: Understanding the Fundamentals Search is no longer just about matching keywords. Before, it was all about finding p
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