Crafting winning ads is crucial for attracting the right audience, enhancing brand visibility and driving business growth in today’s highly comp
Read MoreMarketing channels and the teams managing them should be constantly collaborating and avoiding operating within silos. But it’s easier said than
Read MoreBillions of users log into Meta technologies like Facebook and Instagram every day – an advertiser’s dream. But reaching these users with
Read MoreMicrosoft updated Bing Webmaster Tools with new helpful insights and reports to help you with your site performance within Bing and Search in general.
Read MoreTikTok launched a new Data Portability API as part of its efforts to comply with the Digital Markets Act, which is being rolled out this week. This fe
Read MoreGoogle is unleashing multiple measures aimed at improving the quality of its search results beginning today. Google is releasing the March 2024 core u
Read MoreGoogle is unleashing multiple measures aimed at improving the quality of its search results beginning today. Google is releasing the March 2024 core u
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Facebook, Instagram, and Threads are currently facing a widespread outage, with many users unable to access the platforms globally. Users attempting t
Read MoreGoogle Ads is investigating reports of an issue impacting AdMob. Users experiencing this problem are unable to create and publish new messages within
Read MoreGoogle announced several upcoming changes aimed at ensuring compliance with the European Union’s Digital Markets Act (DMA), which is set to take
Read MoreGoogle has been slowly changing how it talks about ranking algorithms. Although Google hasn’t said anything actually new to sharp-eyed industry
Read MoreIt took an extra five days but now websites built and hosted on Google Business Profiles are now being redirected to the Business Profile listing on G
Read MoreIn the old days, humans had to identify sources, summarize the work and search for common meaning. Today, robots do the heavy lifting and you, the hum
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In 2024, 43% of B2C marketers plan to increase their marketing budget. The question is: Where is that budget going? Will marketers reinvest in the sam
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Like dozens of other “Twitter killers,” Bluesky has sat in limbo since its launch– thanks mostly to an invite-only policy. But when
Read MoreGoogle confirmed it’s updating the verification process for Local Services Ads. The tech giant begun informing advertisers in specific sectors,
Read MoreGoogle must face a proposed class action lawsuit from advertisers claiming that it monopolizes the ad exchange market, a U.S. judge has ruled. Ho
Read MoreThreads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans to introduce
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Search Engine Land » PPC » Google Ads launches new tool that automatically generates performance reports Google Ads launched a new tool si
Read MoreA/B testing can be a great tool for enhancing website functionality, user experience and conversions. However, when done at an enterprise scale, A/B t
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