Whether I'm walking into a restaurant, or passing by an advertisement through a windowpane, I seem to run into QR codes just about anywhere these days
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Do you take a good, hard look at your team's marketing strategy every year? You should. Without an annual marketing plan, things can get messy — and i
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At HubSpot, we are optimistic about the future of SEO, but we're also preparing for many major shifts over the next few years. Advancements like Googl
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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. You’re about to learn an
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Let me just say this — my LinkedIn profile has provided me with some excellent results. LinkedIn has helped me secure a job, get four-figure freelance
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I've been editing videos for almost a decade, both professionally and for my passion projects. So, believe me when I say I know how tedious editing ev
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Our CRO team made a change that lifted the performance of our paid ads by almost 11% — and they didn’t have to make any deals with supernatural beings
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Chris Savage once raised $17.3m in debt to do a leveraged buyout of his own company. Today, that company is a $67k video marketing platform. I caught
Read MoreThink about all the times you’ve signed up for things in your life. Did you once download Evernote? Dropbox? Spotify? Maybe you’ve even taken a class
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Short-form video is revolutionizing the way that businesses approach primary lead generation. But do you know why — and how to apply it to your market
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One of my favorite things to do on my personal website is to dig into web analytics. I don’t consider myself a technical person, but over the years, I
Read MoreA majority of businesses use marketing automation tools nowadays — in fact, studies cite around 56% of businesses currently use the technology, and th
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As a millennial marketer, I can tell you quite a bit about the internet—we practically grew up together! Nowadays, the internet and marketing go hand
Read MoreThere’s no doubt that in the last few months, you’ve run into Google’s new AI search tool. Often, the tool provides a helpful summary (though sometime
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I talked to the pros — including an SEO expert at HubSpot and the senior product director of AI Overviews at Google — to answer questions about Google
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In a Mint Mobile commercial, Ryan Reynolds reads from a script written entirely by ChatGPT. His prompt was simple (include a joke, curse word, mention
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Let's be honest: SEO is going to be disrupted by AI. Plain and simple. AI platforms and search features have changed how we find information. Gone (ne
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Kuda, the Nigeria-focused neobank backed by Target Global, tripled its revenue, according to its latest audited financial statements filed with U.K. r
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E-commerce giant Jumia appointed Anthony Mbagwu as the managing director of its Nigerian fintech arm, JumiaPay. Mbagwu joins JumiaPay from rival finte
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ChatGPT is generating a lot of buzz in the marketing industry, and if you‘re a marketer, you’re probably wondering how to use the technology to its fu
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